The company asked people to queue in Soho for the opportunity to smash up their existing mobile phone, and win a new mobile. We immediately shared our disgust with this spectacle, which seemed to promote destruction of functioning mobiles, that could have second and third lives.
“Internet health” has multiple, connected meanings. And the crisis in trust goes far beyond privacy concerns, it reaches deep into other connected institutions: electronic supply chains, threats to the “right to repair” and recycling systems.
We’ve started our ten-week enrichment project with Archer Academy students in north London. For our first session, we met the students and delved into what motivates us to take action.
We created a film in time for Earth Day. In this short film, we confront the electronic waste mountain. Globally, we produced 42 million tons of this waste last year. It seems abstract as a number but video makes it real.
While Apple’s recycling robot represents an important recognition of the need to “close the loop” it is also a mascot for an unreal future still based on mindless buying and discarding with little regard for people and planet