Huawei’s smashing spectacle of planetary significance
The company asked people to queue in Soho for the opportunity to smash up their existing mobile phone, and win a new mobile. We immediately shared our disgust with this spectacle, which seemed to promote destruction of functioning mobiles, that could have second and third lives.
Repair as PR stunt: retailers, give us more than clever campaigns
For us to believe that retailers are serious about repair and reuse, we need to see them fully integrated into their whole business models. Instead of PR, we need evidence of design for longevity, and greater guarantees on products.